fbpx
business | e-commerce | blogs

buffalo website design

  • Get your new website designed by the best web design company in Buffalo NY
  • We design and develop modern, visually appealing, functional websites that grow businesses
  • Our clients love us because we listen and deliver results

What Buffalo web design means to us

Target Audience Focused Website Design

Creating a website that is target audience focused, welcoming, relevant and informative to potential customers is important for businesses – especially small businesses. Understanding your website’s (and company’s) environment and working with your Buffalo web design team to develop a website that will help convert customers is important for any business. WNY Web Development works with you to create digital marketing solutions (design, development and marketing) that will benefit your business and website’s conversion rates!

  • Your web design needs to fit your audience! Your website is what your business uses to market itself to potential customers who are already looking for a company like yours… so it needs to be memorable!
  • Your website is what brings visitors to you, so it needs to have a professional web presence that fits your digital marketing strategy.
  • If website conversion is important (and it should be), then your web design needs to fit your audience’s needs! Your website should make website visitors take website actions while maintaining your tone of voice and branded website personality.

If website design is important, shouldn’t website designs be created for your target audience? They should! That’s why we welcome target audience focused website design inquires from all types of small businesses because we understand the importance of web design to marketing your business.

We implement the 80 20 rule in our web design services

What is the 80-20 rule and how can it help you increase conversions on your website?

The 80-20 rule (also called the Pareto principle) refers to the fact that in business 20% of what you do gets you 80% of your results. For example:

  • 20% of your customers will give you 80% of your sales
  • 20% of your web pages drive 80% of the traffic
  • 20% of your customers buy 80% of your products, sign up for 80% of what you offer
  • 20% of what’s written on your site gets 80% of the conversions, enquiries, opt-ins

How We Use the 80-20 Rule to Create or Improve Your Web Design :

  1.  We list out what you have in place on your website or business right now. What pages are you sending what traffic to? From what sources? 
  2.  Sort your list by the biggest drivers of what you want (traffic, sales, enquiries, conversions).
  3.  Separate them into two lists: what’s working and what isn’t working so well.
  4.  Now for what’s not working so well, what are they missing? What could you remove or add to improve conversions? 
  5.  Finally what is left are your biggest drivers of what you want. So what 20% of what you have would produce 80% of your results? This is what we would need to focus on now.

Now that you know what the 80-20 rule is, what are you going to do about it?

We Achieve Great Web Design Through Aesthetics

According to research, the average attention span is 8.25 seconds; so it’s important for your website not only be Search Engine Optimization friendly but also be visually appealing and keep visitors onsite long enough for your business goals (to engage and try converting them into customers). A visually-pleasing web site provides this kind of lure which can help your business with online marketing campaigns across different industries. People are scanning websites these days as compared to reading information word by agonizing syllable!

Providing High quality performance and load times

It is important to keep your website fast and user friendly. Visitors won’t stay on a web site if they are waiting for a slow web page to load, which can cost you customers! We have an amazing team of website designers at WNY Web Development that understands this struggle as our clients do. We understand how these delays cause lost revenue; therefore it becomes imperative that you hire the best Buffalo web design team to ensure best practices are implemented so no such issues arise later down the road.

we create your digital marketing strategy with engaging content

We put your best face forward, which is why we create content that will make your website memorable! People will remember your brand no matter what industry your in. We'll clear up any confusion with concise content and show how your expertise can help others reach their goals--no matter who's competing with you for a spot on top of the Google Ranks! This means better informed decisions made faster because there has been greater understanding behind your content thanks partially to our digital marketing strategy and engaging content.

make changes to your own website

WordPress CMS

WordPress is the most popular content management system on the internet, with almost 40% of all websites using it as their platform. It’s versatility and ability to be customized in so many different ways has made WordPress a go-to choice for businesses worldwide – especially those looking for things like unlimited design possibilities through both free or premium plugins & themes!
 
Some people think that WordPress is just a blog platform, and they’re not entirely wrong. But it also houses your website’s content management system (CMS) which allows you to make changes on the front end of your site – what users see when browsing through their browser or app! You can create text posts; edit images & videos; add new pages/posts etc…
 
Some of the most popular brand websites use WordPress as a CMS. Let’s take a look at some examples to get an idea for how they’re put together!
BBC America Website Design

With it’s popular British TV entertainment channel, BBC America broadcasts past episodes of shows as well as live programs. Their website design includes WordPress for content management purposes and allows viewers to enjoy all the features that this platform offers them with ease!

The Walt Disney Company Website design

The Walt Disney Company is one of the most well-known companies in America. They have a corporate website that keeps visitors updated with company events, career opportunities for workers within their organization (including generous charity efforts), and more!

Time Magazine Website Design

Time Magazine is one of the oldest weekly American news publications. Their website uses WordPress CMS for posting articles, which can be found in categories such as Entertainment and News & World Report; they also offer embedded YouTube videos to their readers who enjoy watching them on this site or via an app available through various mobile devices like smartphones or tablets.

Katy Perry Website Design

This is a shout-out for all you Katy Perry fans! The famous American singer and songwriter knows how to make an unforgettable impression on the world, as seen in her official website. Incorporating WordPress CMS into her design offers complete control over what content goes where with ease of use functions like albums/songs videos store etc., so it’s no wonder everyone loves this site then.

Website Design types we offer

  • Portfolio – A portfolio website design is like your digital resume online. It’s used to showcase your works and talent to prospective clients or employers.
  • Personal – The main goal here is not personal, as in keep your website a secret, but to share your thoughts or ideas to the internet. Linking to your social platforms, resume, or blog.
  • Blog – The aim of a blog is to build an audience or following. Whether your an individual, a company, or a group of people blogging about a specific niche. Consistent, well-written articles will drive quality traffic to your website. With the potential of new customers.
  • Business – It’s expected by every consumer today that all businesses have a website. A business website explains why visitors should choose your business over your competitors. How are you the better solution to their problem? What sets you apart?
  • Passive Income – ECommerce, dropshipping, and affiliate marketing. Website design aimed at investing in websites that sell products. Products can be your own or dropshipping. As well as products that you get a commission from.
  • Social Media – Have you built a following in your niche and now you want to build a community? Add an online community and social network to your existing website.
  • Membership – If your niche requires a monthly or yearly subscription to be an active member of the community.
  • Community Forum – Community Forums are like Wikipedia or Craigslist. If your website requires tech support a forum articles are a good way to solve the issues.
  • News Media – If you are a journalist and like to report what is going on in your community. Newspaper style blog that’s focused on journalism instead of personal opinions.
  • Video Streaming – Looking to have a website design like Netflix or Hulu? WNY Web Development can negotiate rights to movies or shows you want to add to your channel. Don’t have the funding to add top movies? How about creating a platform like YouTube or creating your own video content.
  • Intranet – Also known as a web portal. Businesses, universities, organizations and institutions use such types of websites for internal purposes. An Intranet allows users to login to gain access. A University would use it to allow students to find information about their courses.
  • Landing Pages – A one page website design created for a marketing campaign. To collect things such as emails in exchange for a download or video.

Our website design pricing packages

Starter

The starter package gets your website online.

starter package details

  • 1 year yourwebsitename.com registration on an available domain
  • 1 year hosting included
  • Installation of the WordPress CMS onto our hosting site
  • Customized WordPress Template
  • 4 pages – example: home, about, contact and blog page
  • Connect your social media accounts to your website
  • Contact form integration
  • Mobile responsive website
  • Get your business listed on Google Maps
  • 1 Hour Of Training on how to use the CMS

$1,000

Starter Package

$300 each additional website page.

Custom

In our custom website design package we design your custom template. One that is Unique and not “cookie cutter”.

custom package details

  • 1 year yourwebsitename.com registration on an available domain
  • 1 year hosting included
  • Installation of the WordPress CMS onto our hosting site
  • Customized WordPress Theme
  • 4 pages – example: home, about, contact and blog page
  • Connect your social media accounts to your website
  • Contact form integration
  • Mobile responsive website
  • Get your business listed on Google Maps
  • Google analytics installation
  • build your sitemap
  • 404 redirect page
  • 1 Hour Of Training on how to use the CMS

$2,500

Custom Package

$300 each additional website page.

Scratch

In our scratch website design package we design and hand code your theme. Then we integrate it into WordPress CMS so you can add onto your website if you wish.

scratch package details

  • 1 year yourwebsitename.com registration on an available domain
  • 1 year hosting included
  • Installation of the WordPress CMS onto our hosting site
  • scratch coded WordPress Theme
  • 4 pages – example: home, about, contact and blog page
  • Connect your social media accounts to your website
  • Contact form integration
  • Mobile responsive website
  • Get your business listed on Google Maps
  • Google analytics installation
  • build your sitemap
  • 404 redirect page
  • 1 Hour Of Training on how to use the CMS

$8,000

Scratch Package

$300 each additional website page.

Starter

The starter package gets your website online.

starter package details

  • 1 year yourwebsitename.com registration on an available domain
  • 1 year hosting included
  • Installation of the WordPress CMS onto our hosting site
  • Customized WordPress Template
  • 4 pages – example: home, about, contact and blog page
  • Connect your social media accounts to your website
  • Contact form integration
  • Mobile responsive website
  • Get your business listed on Google Maps
  • 1 Hour Of Training on how to use the CMS

$1,000

Starter Package

$300 each additional website page.

Custom

In our custom website design package we design your custom template. One that is Unique and not “cookie cutter”.

custom package details

  • 1 year yourwebsitename.com registration on an available domain
  • 1 year hosting included
  • Installation of the WordPress CMS onto our hosting site
  • Customized WordPress Theme
  • 4 pages – example: home, about, contact and blog page
  • Connect your social media accounts to your website
  • Contact form integration
  • Mobile responsive website
  • Get your business listed on Google Maps
  • Google analytics installation
  • build your sitemap
  • 404 redirect page
  • 1 Hour Of Training on how to use the CMS

$2,500

Custom Package

$300 each additional website page.

Scratch

In our scratch website design package we design and hand code your theme. Then we integrate it into WordPress CMS so you can add onto your website if you wish.

scratch package details

  • 1 year yourwebsitename.com registration on an available domain
  • 1 year hosting included
  • Installation of the WordPress CMS onto our hosting site
  • scratch coded WordPress Theme
  • 4 pages – example: home, about, contact and blog page
  • Connect your social media accounts to your website
  • Contact form integration
  • Mobile responsive website
  • Get your business listed on Google Maps
  • Google analytics installation
  • build your sitemap
  • 404 redirect page
  • 1 Hour Of Training on how to use the CMS

$8,000

Scratch Package

$300 each additional website page.

Open chat
1
Hello 👋
How can we help you?